Just in case no one's caught this yet

[windandwater]

Straight from sf_drama (sorta like FW), and of COURSE, LJ wasn't gonna announce this until it was too late.

LOS ANGELES, CA, March 17, 2008 – News Corporation announced today that it signed a definitive agreement to acquire the LiveJournal trademark and organization from their current owners, Russian media company SUP Fabrik, for approximately $580 million in cash, or the equivalent of $12 per common share. The acquisition of LiveJournal, combined with the recently announced formation of Fox Interactive Media, underscores News Corporation’s commitment to expand its internet presence by offering a deeper, richer online experience for its millions of users.

With the addition of LiveJournal, News Corporation’s U.S. web traffic will nearly double to more than 45 million unique monthly users, putting the Company in the top echelon of most trafficked content sites on the Internet today. LiveJournal is one of the largest and earliest multi-category online entertainment networks, with more than 27 million unique monthly users. LiveJournal's fusion of community and personal "blogging" allowed the network to capture a remarkably large market share in its earlier years, and continues to attract millions of users every week.

"LiveJournal is an important acquisition for News Corp., instantly doubling the number of visitors to our sites and providing an ideal foundation on which to meaningfully increase our internet presence," said News Corporation's Chairman and Chief Executive Officer, Rupert Murdoch. "LiveJournal's trademark name is one of the web's hottest properties and resonates well with the same consumers we are currently targeting for further consumption. LiveJournal's ongoing popularity, combined with our existing online assets, will provide a richer experience for today's internet users."

The transaction is expected to close in the 2nd quarter of calendar year 2008, and is subject to certain customary conditions including approval of the LiveJournal common and preferred investors.

"We are very excited to combine our unique Internet reach and assets with one of the most exciting media companies in the world. We look forward to continuing to lead the market in unique content, social networking, and analytical marketing," said Andrew Paulson, SUP Fabrik's Founder and CEO.

LiveJournal founder Brad Fitzpatrick was unavailable for comment.

Video of the press statement is here.

x___X;; Why does no one want to keep us?!

Comments

[firefox1490.livejournal.com]

wow holy shit what is this company number 3? maybe 4 since brad left.

[windandwater.livejournal.com]

Just watch the press release. There's more and it's not too long.

[sharona1x2.livejournal.com]

DAMN. I was hoping to have one day without any LJ related wank. I wish my vacation was this month instead of next. Maybe I'll do a week of birthday notices and leave LJ closed for a while. *sigh*

[windandwater.livejournal.com]

Oops. ^^;; Actually, just watch the video. All is not what it seems.

*snuggles you* ♥

[sharona1x2.livejournal.com]

Thank goodness!!!

Reading LJ lately has been painful. I miss the days when everyone was happy. I guess we all do.

I want all my friends to happy again, you know?

*huggles* ♥

[windandwater.livejournal.com]

Yeah, I know. ;__; I like the lulz, but not the emo. Besides, when people write long rants, they stop writing pr0n for me to read. >_>;;

But enjoy your 80s love song! ♥ I actually like it.

[chibi-faolan.livejournal.com]

*sigh* I remember MySpace being strangely focused on LJ when I was there. Now I know why. How depressing.

[windandwater.livejournal.com]

... watch the video. It's important.

[artimusdin.livejournal.com]

.... holy hell you're evil. ♥ ~

[windup-boytoy.livejournal.com]

I try my best. *bows*

[artimusdin.livejournal.com]

You succeeded impressively.

[kwycksylver.livejournal.com]

A Rick Roll video?

Are you punking us? ^___^


You know, I almost wish Rupert Murdock was buying LJ. Considering the kinds of newspapers he publishes, I don't think he'd care about a little pr0n on LJ.

[windup-boytoy.livejournal.com]

I totally Rickroll'd you. Plus, it's a catchy song.

[kwycksylver.livejournal.com]

I remember the song, it is catchy and he had a really good voice.

[windup-boytoy.livejournal.com]

I didn't know he was white until a few years ago. XD;; I totally thought he was black, too.

[kwycksylver.livejournal.com]

I knew he was white, used to see the video on MTV in the 80s.

[windup-boytoy.livejournal.com]

I only ever heard the song on the radio for the longest time. XD;; I think it was Pop Up video that told me he was black. I was shocked.

[jynx.livejournal.com]

.........you are a very very dead bunny.

*GNAWS*

[windandwater.livejournal.com]

*innocent look!*

Whatever do you mean?

[questofdreams.livejournal.com]

you're funny.


... no really you are. XDD

[windandwater.livejournal.com]

Glad I amused you. :P

[mikkeneko.livejournal.com]

It's too early for April Fools.

[windandwater.livejournal.com]

But I suppose it was appropriate for Operation: Party Hard. Hehehehehehe.